Welcome to our website. We are very pleased about your interest in our company. Data protection has a particularly high priority for WB Weinbörse AG. We would therefore like to inform you in detail about the use of your data when visiting our website.
The use of our website is possible without any indication of personal data. If the processing of personal data is necessary and there is no legal basis for such processing, we will generally obtain the consent of the data subject.
The processing of personal data shall always be in line with the General Data Protection Regulation and in accordance with the data protection regulations of the Federal Republic of Germany. By means of this data protection declaration, we would like to inform you about the type, scope and purpose of the personal data collected, used and processed by us, as well as the rights to which you are entitled.
As the controller, the WB Weinbörse AG has implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed through this website. Nevertheless, Internet-based data transmissions can always have security gaps, so that absolute protection cannot be guaranteed.
In the following, we provide information about the collection of personal data when using our website.

1. Begriffsbestimmungen
Die Datenschutzerklärung der WB Weinbörse AG beruht auf den Begrifflichkeiten, die durch den Europäischen Richtlinien- und Verordnungsgeber beim Erlass der Datenschutz-Grundverordnung (DS-GVO) verwendet wurden. Unsere Datenschutzerklärung soll sowohl für die Öffentlichkeit als auch für unsere Mandanten und Geschäftspartner einfach lesbar und verständlich sein. Um dies zu gewährleisten, möchten wir vorab die verwendeten Begrifflichkeiten erläutern.
Personenbezogene Daten: Personenbezogene Daten sind alle Informationen, die sich auf eine identifizierte oder identifizierbare natürliche Person (im Folgenden „betroffene Person“) beziehen. Als identifizierbar wird eine natürliche Person angesehen, die direkt oder indirekt, insbesondere mittels Zuordnung zu einer Kennung wie einem Namen, zu einer Kennnummer, zu Standortdaten, zu einer Online-Kennung oder zu einem oder mehreren besonderen Merkmalen, die Ausdruck der physischen, physiologischen, genetischen, psychischen, wirtschaftlichen, kulturellen oder sozialen Identität dieser natürlichen Person sind, identifiziert werden kann.
Betroffene Person: Betroffene Person ist jede identifizierte oder identifizierbare natürliche Person, deren personenbezogene Daten, von dem für die Verarbeitung Verantwortlichen verarbeitet werden.
Verarbeitung: Verarbeitung ist jeder mit oder ohne Hilfe automatisierter Verfahren ausgeführte Vorgang oder jede solche Vorgangsreihe im Zusammenhang mit personenbezogenen Daten wie das Erheben, das Erfassen, die Organisation, das Ordnen, die Speicherung, die Anpassung oder Veränderung, das Auslesen, das Abfragen, die Verwendung, die Offenlegung durch Übermittlung, Verbreitung oder eine andere Form der Bereitstellung, den Abgleich oder die Verknüpfung, die Einschränkung, das Löschen oder die Vernichtung.
Verantwortlicher: Für die Verarbeitung Verantwortlicher ist die natürliche oder juristische Person, Behörde oder andere Stelle, die über die Zwecke und Mittel der Verarbeitung von personenbezogenen Daten entscheidet.
Einwilligung: Einwilligung ist jede von der betroffenen Person freiwillig für den bestimmten Fall in informierter Weise und unmissverständlich abgegebene Willensbekundung in Form einer Erklärung oder einer sonstigen eindeutigen bestätigenden Handlung, mit der die betroffene Person zu verstehen gibt, dass sie mit der Verarbeitung, der sie betreffenden personenbezogenen Daten einverstanden ist.

1. Definitions

The data protection declaration of WB Weinbörse AG is based on the terms used by the European Directive and Ordinance Maker when issuing the Data Protection Regulation (DS-GVO). Our data protection declaration should be easy to read and understand for the public as well as for our clients and business partners. To ensure this, we would like to explain the terminology used in advance.
Personal data: Personal data is any information relating to an identified or identifiable natural person (hereinafter “data subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
Data subject: Data subject is any identified or identifiable natural person whose personal data, are processed by the controller.
Processing: Processing means any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organization, filing, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.
Controller: Controller is the natural or legal person, public authority or other body which determines the purposes and means of the processing of personal data.
Consent: Consent is any expression of will in the form of a declaration or other unambiguous affirmative action, given voluntarily by the data subject for the specific case in an informed manner and in an unambiguous manner, by which the data subject indicates that he or she consents to the processing of personal data relating to him or her.

2. Name and address of the person responsible for the processing
Verantwortlicher im Sinne der Datenschutz-Grundverordnung, sonstiger Datenschutzgesetze und anderer Bestimmungen mit datenschutzrechtlichem Charakter ist die:
The responsible party within the meaning of the General Data Protection Regulation, other data protection laws and other provisions with data protection character is:
WB Weinbörse AG, Unterdorfstrasse 21, CH-6274 Eschenbach LU.
Tel.: 041 448 19 16, Website: www.weinboerse.ch

3. Cookies
Die Internetseite der WB Weinbörse AG verwendet sogenannte Cookies. Hierbei handelt es sich um kleine Textdateien, die mithilfe des Browsers auf Ihrem PC gespeichert werden. Sie richten keinen Schaden an, sondern unterstützen die Darstellung unserer Website und helfen Ihnen, sich auf unserer Website zu bewegen. Cookies erfassen Daten zu Ihrer IP-Adresse, zu Ihrem Browser, Ihrem Betriebssystem und Ihrer Internetverbindung. Diese Informationen sind nicht mit personenbezogenen Daten verbunden und werden nicht an Dritte weitergegeben. Einige Cookies bleiben auf Ihrem Endgerät gespeichert, bis Sie diese löschen. Wenn Sie dies nicht wünschen, so können Sie Cookies in den Einstellungen Ihres Browsers deaktivieren. Bei Deaktivierung von Cookies kann die Funktionalität unserer Website eingeschränkt sein.

The website of WB Weinbörse AG uses so-called cookies. These are small text files that are stored on your PC with the help of the browser. They do not cause any damage, but support the presentation of our website and help you to navigate on our website. Cookies collect information about your IP address, browser, operating system and Internet connection. This information is not linked to personal data and is not passed on to third parties. Some cookies remain stored on your terminal device until you delete them. If you do not wish this, you can disable cookies in the settings of your browser. If cookies are deactivated, the functionality of our website may be limited.

4. Acquisition of general data and information
The website of WB Weinbörse AG collects a series of general data and information with each call-up of the website.
For the presentation and delivery of the contents of our website, the collection of certain data is technically necessary. When you access our website, so-called server log files are recorded. The server log files are anonymized data that do not allow any conclusions to be drawn about you personally. The following data can be collected

  1. the browser types and versions used,
  2. the operating system used by the accessing system,
  3. the website from which an accessing system arrives at our website (so-called referrer),
  4. the sub-websites that are accessed via an accessing system on our website,
  5. the date and time of an access to the internet page,
  6. an Internet protocol address (IP address),
  7. the Internet service provider of the accessing system and
  8. other similar data and information that serve to avert danger in the event of attacks on our information technology systems.

When using these general data and information, the WB Weinbörse AG does not draw any conclusions about the data subject. This information is rather required in order to

  1. to deliver the contents of our website correctly,
  2. to optimize the content of our website and the advertising for it,
  3. to ensure the long-term functionality of our information technology systems and the technology of our website, and
  4. to provide law enforcement authorities with the information necessary for prosecution in the event of a cyber attack.

Therefore, the WB Weinbörse AG analyzes anonymously collected data and information on one hand for statistical purposes and on the other hand for the purpose of increasing the data protection and data security of our enterprise, and ultimately ensuring an optimal level of protection for the personal data we process. The anonymous data of the server log files are stored separately from any personal data provided by a data subject.

5. Subscription to our newsletter
On the website of WB Weinbörse AG, users are given the opportunity to subscribe to our newsletter. The WB Weinbörse AG informs its customers and business partners at regular intervals about enterprise offers. Which personal data are transmitted to us as the controller when an order is placed for the newsletter, is specified in the input mask used for this purpose.
In principle, the newsletter can only be received if the data subject has a valid e-mail address and registers for the newsletter mailing. For legal reasons, a confirmation e-mail will be sent to the e-mail address registered for the newsletter for the first time using the double opt-in procedure. This confirmation e-mail serves to verify whether the owner of the e-mail address has authorized the receipt of the newsletter.
The processing of the data entered in the newsletter registration form is based exclusively on your consent (Art. 6 para. 1 lit. a DSGVO). When registering for the newsletter, we also store the IP address of the computer system used by the data subject at the time of registration, as assigned by the Internet service provider, as well as the date and time of registration. The collection of this data is necessary in order to be able to trace the (possible) misuse of the e-mail address at a later date and therefore serves as a safeguard.
The personal data collected in the course of registering for the newsletter is used exclusively for sending our newsletter. It will not be passed on to third parties. The subscription to our newsletter can be cancelled at any time. The given consent to the storage of personal data as well as their use for the newsletter dispatch can be revoked at any time. For the purpose of revocation, a corresponding link can be found in each newsletter. Furthermore, it is possible to unsubscribe from the newsletter at any time directly on the website. The legality of the data processing operations already carried out remains unaffected by the revocation.

6. Newsletter tracking (not yet active)
The newsletters of WB Weinbörse AG contain so-called tracking pixels. This enables a statistical evaluation of the success of the newsletter. Based on the embedded tracking pixel, we can see whether and when an e-mail was opened by a data subject, and which links contained in the e-mail were called up by the data subject.
Such personal data collected via the tracking pixels contained in the newsletters are stored and evaluated in order to optimize the newsletter dispatch and to better adapt the content of future newsletters to your interests. This personal data will not be passed on to third parties. You are entitled at any time to revoke the separate declaration of consent given in this regard via the double opt-in procedure. After revocation, this personal data will be deleted. We automatically interpret an unsubscription from the receipt of the newsletter as a revocation.

7. Contact option via website
Die Internetseite der WB Weinbörse AG enthält aufgrund von gesetzlichen Vorschriften Angaben, die eine schnelle elektronische Kontaktaufnahme mit uns ermöglichen, was ebenfalls eine allgemeine E-Mail-Adresse umfasst. Sofern eine betroffene Person über ein Kontaktformular per E-Mail-Kontakt mit uns aufnimmt, werden die übermittelten personenbezogenen Daten automatisch gespeichert. Solche auf freiwilliger Basis übermittelten personenbezogenen Daten werden für Zwecke der Bearbeitung oder der Kontaktaufnahme gespeichert. Es erfolgt keine Weitergabe dieser personenbezogenen Daten an Dritte.

8. Duration of storage and deletion of personal data
We process and store personal data of the data subject only for the period necessary to achieve the purpose of storage as provided for in laws or regulations to which we are subject (retention periods).
The criterion for the duration of the storage of personal data is the respective statutory retention period. After expiry of the period, the corresponding data is routinely deleted, provided that it is no longer required for the fulfillment or initiation of the contract.

9. Your rights as a data subject
You have the following rights with respect to us regarding personal data concerning you:
–         Right to information,–          Right of rectification or cancellation,–          Right to restriction of processing,–          Right to object against processing,–          Right to data portability.
a) Right to information
Every data subject has the right to obtain from the controller, at any time and free of charge, information about the personal data stored about him or her and a copy of such information.
Furthermore, you are entitled to information about the following:

Furthermore, you have the right to be informed whether personal data has been transferred to a third country or to an international organization. If this is the case, you also have the right to obtain information about the appropriate safeguards in connection with the transfer.
b) Right to rectification
You have the right to request that inaccurate or incomplete personal data concerning you be corrected without delay.
c) Right to erasure (right to be forgotten).
You have the right to request that personal data concerning you be deleted without undue delay, if and to the extent that the processing is not (no longer) necessary.
The same applies if you revoke your consent and there is no other legal basis for the processing, the personal data is thus processed unlawfully.
If the personal data have been made public by the WB Weinbörse AG, and our enterprise as the controller is obliged to delete the personal data, we shall implement suitable measures, taking into account the available technology and the costs of implementation, to inform other enterprises which process the published personal data that you have requested the deletion of all links to your personal data or copies of such personal data, unless the processing is necessary.
d) Right to restriction of processing
You have the right to request the restriction of the processing of your personal data if you contest the accuracy of the data until we have verified the accuracy of the personal data.
The same applies if you have objected to the processing and it has not yet been determined whether legitimate grounds nevertheless permit the processing.
e) Right to data portability
You have the right to receive the personal data concerning you that you have provided to us in a structured, common and machine-readable format. You also have the right to have us transfer this data to another company without hindrance, provided that the processing is carried out with the help of automated procedures and insofar as this is technically feasible.
f) Right to object
You have the right to object at any time to the processing of personal data concerning you.
We will no longer process the personal data in the event of the objection, unless we can demonstrate compelling legitimate grounds for the processing which override their interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.
g) Right to withdraw consent under data protection law.
You have the right to revoke consent to the processing of personal data at any time.
If you would like to assert one of the aforementioned rights, you can contact one of our employees at any time. We will then immediately arrange the necessary.

10. Data protection during applications and the application process
We collect and process the personal data of applicants for the purpose of handling the application process. The processing may also take place electronically. This is particularly the case if you send us your application documents electronically (by e-mail). If an employment contract is concluded with an applicant, the transmitted data will be stored for the purpose of processing the employment relationship in compliance with the statutory provisions. If no employment contract is concluded with the applicant, their application documents will be automatically deleted three months after notification of the rejection decision, provided that no legitimate interests prevent deletion.

11. Legal basis of processing
Art. 6 I lit. a DS-GVO serves as the legal basis for processing operations in which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which you are a party, the processing is based on Art. 6 I lit. b DS-GVO. The same applies to such processing operations that are necessary for the implementation of pre-contractual measures, for example in cases of inquiries about our services. If our company is subject to a legal obligation which requires the processing of personal data, the processing is based on Art. 6 I lit. c DS-GVO. In rare cases, the processing of personal data might become necessary to protect vital interests of the data subject or another natural person, Art. 6 I lit. d DS-GVO. Finally, processing operations may be based on Art. 6 I lit. f DS-GVO if the processing is necessary to protect a legitimate interest of our company or a third party, provided that the interests, fundamental rights and freedoms of the data subject are not overriding.

12. Provision of personal data; necessity for the conclusion of the contract
We inform you that the provision of personal data is partly required by law or may also result from contractual provisions (e.g. information on the contractual partner). You are obliged to provide us with the personal data required to perform the contract. Failure to provide the personal data would mean that a contract cannot be concluded.

13. Third-party content and services
We use a plugin of the internet service Google Maps on our website. The operator of Google Maps is Google Inc., located in the USA, CA 94043, 1600 Amphitheatre Parkway, Mountain View. By using Google Maps on our website, information about the use of this website and your IP address is transmitted to a Google server in the USA and also stored on this server. We have no knowledge about the exact content of the transmitted data, nor about their use by Google. The company denies the collection of personal data as well as the connection of the data with information from other Google services. However, it cannot be excluded that Google transmits the information to third parties. You can prevent Google Maps from running by disabling JavaScript in your browser. However, you will then also not be able to use the map display on our website. By using our website, you consent to the described collection and processing of information by Google Inc. You can find out more about the privacy policy and terms of use for Google Maps here: https://www.google.com/intl/de_de/help/terms_maps.html.

14. Google AdWords
From time to time, we use Google AdWords on our website, an online advertising program of Google Inc. with which conversion tracking is also used. With this tool, Google AdWords sets a cookie on your PC when you come to our website via a Google ad. The cookie is no longer valid after 30 days. It does not serve any personal traceability. If you visit our website as a user while the cookie is still working, it will be recognizable to us and Google that you clicked on the corresponding ad and were redirected to our site. Each Google AdWords customer is assigned a different cookie, so that the cookies are not traceable via the websites of the AdWords customers. Through the conversion cookies, statistics are created for AdWords customers. We, as a customer, learn the total number of users who responded to our ad and were referred. We do not receive any information during this process with which we could personally identify you as a user. If you reject the tracking procedure, the Google conversion tracking cookie can be deactivated via your internet browser. You can find out more about Google’s privacy policy at http://www.google.de/policies/privacy/.

15. Use of Google Analytics
In the future, we plan to temporarily use the web analytics service Google Analytics from Google Inc. on our website. This uses cookies that allow an analysis of your user behavior in relation to our website by storing them on your PC. The cookies generate information that is transferred to Google. The servers are usually located in the USA. In accordance with the Agreement on the Use of the European Economic Area, your IP address is shortened before it is transmitted to the United States. In the process, the IP address is not merged with other Google services. You can deactivate the storage of cookies on your computer via your browser settings. However, this may result in display and functional restrictions when using our website. A browser plug-in also prevents the collection and use of the data generated by the cookies. You can download it at https://tools.google.com/dlpage/gaoptout?hl=de. The privacy policies of Google and Google Analytics can be found at: http://www.google.com/analytics/terms/de.html and https://www.google.de/intl/de/policies/ respectively.

16. Objection to email promotion
As part of the legal imprint obligation, we are obliged to publish our contact details. These can be used by third parties to send unsolicited advertising and information. We hereby object to any sending of advertising material of any kind not expressly authorized by us and expressly reserve the right to take legal action against the unsolicited and unsolicited sending of advertising material. This applies in particular to so-called spam e-mails, spam letters and spam faxes. We would like to point out that the unauthorized transmission of advertising material may constitute a violation of competition law, civil law and criminal law. Spam e-mails and spam faxes in particular can lead to high claims for damages if they disrupt business operations by overfilling mailboxes or fax machines.

17. Personal data
We collect personal data in compliance with the principles of data avoidance and data economy only to the extent and as long as it is necessary for the use of our website. In doing so, we strictly adhere to the relevant legal regulations and to this privacy policy. As soon as the purpose of the data collection ceases to apply or the end of the legal storage period is reached, the personal data collected will be blocked or deleted immediately. Without your explicit consent, this data will not be transferred or brought to the attention of any third party. We take the protection of your personal data and the exercise of your data subject rights seriously. We have pointed out the rights to information, correction, deletion or blocking that exist at any time in this data protection declaration.

18. Notification of changes
Changes in the law or changes to our internal processes may make it necessary to amend this data protection declaration. In the event of such a change, we will notify you no later than six weeks before it comes into effect. You generally have a right of revocation with regard to the consent you have given.
Please note that (unless you exercise your right of revocation) the current version of the data protection statement is the valid one.